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| SUSTAINABLE READING |
| Books BLINK, by Malcolm Gladwell (Little Brown and Company, 2005). Cannibals With Forks: The Triple Bottom Line of 21st Century Business, by John Elkington (New Society Publishers, 1998). Cradle to Cradle: Remaking the Way We Make Things, by William McDonough and Michael Braungart (North Point Press, 2002). Diffusion of Innovations, by Everett Rogers, Fourth Edition (The Free Press, 1995) Good to Great, by Jim Collin (HarperCollins, 2001). Making a Living While Making aa Difference, by Melissa Everett, (New Society Publishers, 1999) Natural Capitalism: Creating the Next Industrial Revolution, by Paul Hawken and Armory Lovins, and Hunter Lovins (Back Bay Books, 2000). Reason for Hope: A Spiritual Journey, by Jane Goodall with Phillip Berman, (Warner Books, 1999). The Cultural Creatives: How 50 Million People are Changing the World, by Paul H. Ray and Sherry Ruth Anderson (Three Rivers Press, 2001). The Ecology of Commerce: A Declaration of Sustainability, by Paul Hawken (HarperBusiness, 1993). Silent Spring, by Rachel Carson (NA, 1962) The New Economy of Nature: The Quest to Make Conservation Profitable, by Gretchen C. Daily and Kataherine Ellison (Island Press, 2002). The Soul of a Business: Managing for Profit and the Common Good by Tom Chappell (Bantam Books, 1993). The Sustainability Advantage: Seven Business Case Benefits of a Triple Bottom Line , by John Elkington, Bob Willard and Oliver Dukok van Heel (New Society Publishers, 2002). The Tipping Point , by Malcolm Gladwell (Back Bay, 2002). True to Our Roots: Fermenting a Business Revolution, by Paul Dolan with Thom Elkjer (Bloomberg Press, 2003). Articles Choosing the Right Green Marketing Strategy, by Jill Meredith Ginsberg and Paul N Bloom. This article is available in several publications, but originally was published by MIT Sloan Management Review, Fall 2004, pp. 79-84
Links Business for Social Responsibility www.bsr.org Earth Policy Institute www.earth-policy.org Natural Logic www.natlogic.com Redefining Progress www.redefiningprogress.org Zero Waste Alliance www.zerowaste.org And many more, just click here
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